Do you need short term assistance with Marketing Mix Modelling and Econometrics, or do you want help to build your own MMM pipeline?
I am available to work on freelance short-term MMM consulting projects.
Service Support: MMM and Econometrics Consulting Services include:
- Defining scope of projects
- Specifying data requirements
- Data audit
- Exploratory data analysis
- MMM Model specification
- MMM Model building, testing and diagnostics
- Reporting
- Sales and Revenue forecasting
- Media mix optimisation
- Interpretation of existing models built by previous suppliers
MMM Consulting Day rate: £900+VAT depending on project type
MMM Product Development and In-Housing: MMM and Econometrics Coding
- Do you want to take your MMM pipeline in house?
- Do you want an alternative to Meta’s Robyn or Google’s Meridian?
We develop code pipelines for you to in-house MMM – you can avoid reliance on “black boxes”
- I design, build and maintain code-based solutions to Marketing Mix problems
- Code based solutions can be purchased on a licence or outright purchase basis
- Provide ongoing support and training for model development
- Builds are in R
I offer extensive and award-winning experience in marketing and media mix modelling and media attribution.
More about me here
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