We use marketing science to find growth opportunities for brands.

We provide fast, actionable and cost-effective advice using techniques like statistical attribution, MMM and customer analytics – all powered by machine learning.

  • We provide an independent view of your marketing and media effectiveness and make clear recommendations on how to improve it.
  • That view is backed by data science and decades of award-winning marketing effectiveness experience.
  • That experience was gained within leading global agencies and consulting.
  • We have worked with market-leading brands, challenger brands and start-ups
  • Category experience includes consumer goods, D2C, finance, media owners, telecoms, travel, leisure and charities.
  • We work with both advertisers and their agency partners.
MarketingIQ is a consultancy run by Simon Foster, who offers extensive, award-winning experience of helping brands grow using data science.

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