Advertising and Media Planning Books

March 13, 2013By Simon FosterAdvertising Media Training, Marketing Training, Media Planning Books, Media Planning Training

Here’s a selection of must-read selection of adverting media planning and buying books for those working in advertising and communications strategy. If you click the link you can find the book on Amazon. The Communications Challenge: A practical guide to media neutral planning A practical guide to communications planning. Becoming quite collectable. Even I’m in … Read More