Been digging around for examples of outstanding direct mail. If you’re tired of running emails and banners ads, and you’re looking to make a real creative […]
What response rates can you expect from Direct Mail? Warm Direct Mail – mailings to your active customer file: In our experience, warm direct mail, i.e. DM […]
Your customer database is a potential fountain of opportunities to improve campaign targeting, creative messaging and return on marketing investment. Good database analysis can have a […]